Category Archives: analytics

Google Analytics Concepts, The Movie

Just in case anyone is interested, the video of my Google Analytics Concepts talk has been uploaded to the ASPgems vimeo channel.  

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Google Analytics Concepts

I have just given a talk about Google Analytics Concepts. I have explained basic concepts that anyone interested in maximizing Google Analytics usage must know. I have talked about generic web analytics concepts like metrics, keywords, marketing campaings, segmentation, etc. … Continue reading

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Just passed Google Analytics Individual Qualification certification

I recently passed the Google Analytics Individual Qualification test. If you are interested in become a more knowledgeable Google Analytics user you should have a look at Conversion University, a set of online presentations that you can watch free of … Continue reading

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